Preview · not published · dashed lime tags = placeholders to fill before launch
Harbourcut Studio
Cafés & restaurants · Metro Vancouver

Make your menu
the main event.

The first pour. The crisp edge. The dish worth lingering over. Harbourcut turns your menu, approved photos and brand story into short vertical video ads for Reels, TikTok and Shorts.

  • Your actual menu and approved offers
  • AI-assisted creative, labelled honestly
  • You approve the edit before it goes live
Food & drink creative · Ask us about a sample using your approved assets.

Three creative directions

One good reason to stop scrolling.

Start with a signature item, a menu moment or a seasonal release. Give each ad one focus and one clear next step.

01 · The sensory close-up

Let the details do the talking.

Build around your own close-ups of an espresso pour, a pastry breaking open or a plated favourite. Precise cuts, sound and restrained text make one item the hero.

The finish: Item name, your café or restaurant name, and a prompt to view the menu.

02 · The menu moment

Make choosing feel simple.

Give your breakfast pairing, lunch selection or dinner feature a short editorial sequence. Use approved item photos and crisp menu typography, not a crowded list of everything you serve.

The finish: A link to order, browse the menu or reserve, matched to your actual service.

03 · The seasonal spotlight

Give something new its own entrance.

Introduce a seasonal drink, a new dish or an offer you genuinely run. Pair your real product imagery with clearly labelled AI-generated atmosphere where appropriate.

The finish: Confirmed dates, accurate availability and any offer terms, with no invented discounts or urgency.

From menu to edit

Keep running service. We’ll shape the story.

  1. Pick the focus.

    On a 15-minute call, choose what to feature, who it’s for and whether the next step is a menu visit, order or reservation.

  2. Send what’s real.

    Share your menu, logo, approved offer details and photos or clips you have permission to use. We agree on the creative direction.

  3. Review, then publish.

    Check the edit, menu details and AI labels. After revisions and approval, use the finished files on your channels or in your own ad campaign.

Appetite without make-believe

Your food stays your food.

Premium creative should make your brand feel considered—not promise a dish, portion or experience you don’t actually serve.

  • Real menu items are represented with your approved product photos or footage.
  • Generated visuals are labelled and never presented as photographs of your actual food or venue.
  • No fake diners, invented reviews or fabricated promotions.
  • Every ad is labelled AI-assisted. Creative production does not guarantee orders, bookings or foot traffic.

Not sure your photos are enough? Tell us what you have.

Pricing · USD

A focused test or a fuller menu story.

Choose a package for a single feature, a launch or a regular creative rhythm.

Founding price

Starter

Ad Test Pack

3 ad ideas, 2 openings each

$349USD

Founding-client price$249for our first 3 clients

  • 3 ad ideas, each with 2 different openings: 6 vertical ads (10–20 s, 9:16)
  • Captions, music and your logo end card
  • 2 revision rounds per ad idea
  • All 6 first drafts within 3 business days
Book a call

Growth

Launch Campaign

A full launch, every format

$849USD

  • 8 ad ideas, each with 3 different openings: 24 ads
  • All 24 first drafts (vertical) within 5 business days
  • After you approve, every ad in 9:16, 1:1 and 16:9: 72 files
  • Strategy call before we start
  • 2 revision rounds per ad idea
Book a call

Retainer

Always-On

Fresh ads every month

$1,049/monthUSD

  • 10 new vertical ads a month (9:16)
  • Delivered in 2 batches: 5 early in the month, 5 mid-month
  • Extra openings or square/landscape versions quoted separately
  • Billed monthly at the start of the month
  • Cancel with 30 days' notice
  • 2 revision rounds per ad
Book a call

Payment

Card through Stripe: 50% deposit to start, 50% on delivery. The retainer is billed at the start of each month.

Revisions

2 rounds per ad idea are included. Extra rounds are $55 each.

Speed

First drafts within 3 business days for Starter and 5 for Growth, after your deposit and materials.

Honest AI

Every ad is labelled AI-assisted. No fake customers, fake reviews or real-person likenesses.

Retainer

30-day cancellation notice, no long lock-in.

Your content

We only use photos and footage you own or give us permission to use.

Footage

Archive footage is non-exclusive. The same AI clips may appear in other videos.

Tax

Prices in USD. GST/PST added for Canadian clients.

What deserves the spotlight next?

Bring one menu item or upcoming release. Let’s find an honest creative angle that feels like your place.

Book a 15-min menu call

Book · Contact

Bring your next idea. We'll shape the cut.

A 15-minute conversation about your offer, audience and the production pack that fits.

Book a 15-min call